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Film and Business History: The Development of an American Mass Entertainment Industry

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Film and Business History: The Development of an American Mass Entertainment Industry
Author(s)Gomery, Douglas
AbstractThe development of the Balaban & Katz (B & K) and Publix (Paramount) theater chains during the 1920’s-40’s illustrates the manner in which the film industry availed itself of business’s mass distribution techniques.
IssueNo1
Pages89-103
ArticleAccess to Article
SourceJournal of Contemporary History
VolumeNo19
PubDateJanuary1984
ISBN_ISSN0022-0094
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